¿Cuál es la mejor manera de comenzar con marketing de contenido?

Hace poco me encontraba discutiendo sobre aspectos fundamentales, o simplemente básicos, cuando inciamos con lo que conocemos como Content Marketing (marketing de contenido en nuestros países latinoamericanos). Y aún cuando hacíamos referencia a recursos cuales consideramos excelentes para aclarar muchas dudas respecto al tema, hubo parte del grupo que expuso el porqué se sienten abrumados…

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Tip: Write a funny letter to your clients

Sometimes it’s so hard to find new ways of engaging customers, friends or potential visitors with what it’s happening with your business, your online projects, or even on that community you created online. That’s why I wanna share this idea I found, and you may find as well, hilarious. Keep a record of all crazy…

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Is social media worth it?

Having different social media accounts to manage your organization’s communications is not necessarily a customer-centric service superior to the regular ways of connecting with your clients like, let’s say, sending a personalized email, making a phone call, or mailing coupons with invites to your store and try your new products. But engaging them through tools…

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